Welcome to Spectrum Reach Ad Academy

Amplify your advertising potential with Spectrum Reach Ad Academy. Our free, 30-minute courses are designed to teach you effective advertising strategies to boost your small business and successfully navigate the media landscape.

Data & Targeting: The Dynamic Duo

This course will describe the various types of data, their role in targeting, and the significance of knowing your audience beyond age and gender demographics.

You will learn:

  • What to make of all that data.
  • How data is the key to effective advertising.
  • Targeting beyond the basic demographics.
  • Demystifying addressability.

Registration is free and easy.

Get Started

We’ll provide you with all the inside tips and tools you’ll need to be more effective in your advertising.

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