Welcome to Spectrum Reach Ad Academy

Amplify your advertising potential with Spectrum Reach Ad Academy. Our free, 30-minute courses are designed to teach you effective advertising strategies to boost your small business and successfully navigate the media landscape.

Making the Customer Journey Work for You

Learn all about the customer journey, and the media options that can capture your customer’s attention at just the right moments. And the point of it all? Increasing your return on investment, or ROI.

You will learn:

  • The customer journey in a nutshell.
  • Aligning to media channels the right way.
  • Why multiscreen marketing is a big deal—really big!
  • The importance of reach and frequency.
  • The essentials of purchasing media.

Registration is free and easy.

Get Started

We’ll provide you with all the inside tips and tools you’ll need to be more effective in your advertising.

See all the courses